...So I have it working now. I used pipes for the delimination. Here's the js/jq:
Code:
 // display selected row index.
                        $("#jqxgrid").bind('rowselect', function (event) {
                            var row = $("#jqxgrid").jqxGrid('getrowdata', event.args.rowindex);
                            //alert(row.ORG_ID + " " + row.Organization_Name);
                            //document.getElementById("<%=HiddenField1.ClientID %>").value = row.Organization_Name;
                            //alert(document.getElementById("<%=HiddenField1.ClientID %>").value);
                            //Document.cookie = 'MickeyCookie=' + row.Organization_Name; + "path=/; expires=Wed, 1 Jan 2020 00:00:00 GMT";
                            var mySelectedRow = row.ORG_ID + '|' + row.Organization_Name + '|' + row.address_street;
                            var exdate = new Date();
                            exdate.setDate(exdate.getDate() + 365);
                            //var c_value = escape("TestValue") + ((365 == null) ? "" : "; expires=" + exdate.toUTCString());
                            //var c_value = escape(row.Organization_Name) + ((365 == null) ? "" : "; expires=" + exdate.toUTCString());
                            var c_value = mySelectedRow + ((365 == null) ? "" : "; expires=" + exdate.toUTCString());
                            document.cookie = "TestCookie" + "=" + c_value;
                        });
and here's the asp.net page load:
Code:
Protected Sub Page_Load(ByVal sender As Object, ByVal e As System.EventArgs) Handles Me.Load
        'HttpCookie(cookie = Response.Cookies.Get("myCookieName"));
        'HttpCookie(InlineAssignHelper(cookie, Response.Cookies.[Get]("myCookieName")))
        'Label1.Text = Request.Cookies("TestCookie").Value
        Dim rawRow As String = Request.Cookies("TestCookie").Value
        'txtName.Text = Request.Cookies("TestCookie").Value
        Dim rawRowSplit() As String = Split(rawRow, "|")
        txtOrgID.Text = rawRowSplit(0)
        txtName.Text = rawRowSplit(1)
        txtStreet.Text = rawRowSplit(2)

    End Sub
super thanks.