Problem -> Email -> PhoneCalls

I have developed a product that by using a particular keywords in the body and subject email send to it
(an email account) instanciate phone calls and plays pre-recorded messages based on the values found in the email.
This product is particularly useful when a monitoring process picks up inconsistencies in a system
and needs to alert certain people right away by making phone calls....
What I need to know is this...
How valuable is this product to your business and how I can market it .