basicHttpBinding configuration

I want to host WCF web service in my windows application. So far I succeeded with the following configuration:
<system.serviceModel>
<bindings>
<wsHttpBinding>
<binding name="NewBinding0" />
</wsHttpBinding>
</bindings>
<services>
<service name="VegasWebServiceLibrary.VegasService" behaviorConfiguration="VegasWebServiceLibrary.Service1Behavior">
<host>
<baseAddresses>
<add baseAddress="http://11.11.11.11:1111/" />
</baseAddresses>
</host>
<!-- Service Endpoints -->
<!-- Unless fully qualified, address is relative to base address supplied above -->
<endpoint address="" binding="wsHttpBinding" contract="VegasWebServiceLibrary.IVegasService">
<!--
Upon deployment, the following identity element should be removed or replaced to reflect the
identity under which the deployed service runs. If removed, WCF will infer an appropriate identity
automatically.
-->
<identity>
<dns value="localhost"/>
</identity>
</endpoint>
<!-- Metadata Endpoints -->
<!-- The Metadata Exchange endpoint is used by the service to describe itself to clients. -->
<!-- This endpoint does not use a secure binding and should be secured or removed before deployment -->
<endpoint address="mex" binding="mexHttpBinding" contract="IMetadataExchange"/>
</service>
</services>
<behaviors>
<serviceBehaviors>
<behavior name="VegasWebServiceLibrary.Service1Behavior">
<!-- To avoid disclosing metadata information,
set the value below to false and remove the metadata endpoint above before deployment -->
<serviceMetadata httpGetEnabled="True"/>
<!-- To receive exception details in faults for debugging purposes,
set the value below to true. Set to false before deployment
to avoid disclosing exception information -->
<serviceDebug includeExceptionDetailInFaults="False" />
</behavior>
</serviceBehaviors>
</behaviors>
</system.serviceModel>

I would like however to use basicHttpBinding instead. I dug Web pretty carefully for a correct configuration, but I couldn't find such. I tried the following configuration:
<system.serviceModel>
<bindings>
<basicHttpBinding>
<binding name="NewBinding0" >
<security mode="None">
<transport clientCredentialType="None" />
</security>
</binding>
</basicHttpBinding>
</bindings>
<services>
<service name="VegasWebServiceLibrary.VegasService" behaviorConfiguration="VegasWebServiceLibrary.Service1Behavior">
<host>
<baseAddresses>
<add baseAddress="http://11.11.11.11:1111/" />
</baseAddresses>
</host>
<!-- Service Endpoints -->
<!-- Unless fully qualified, address is relative to base address supplied above -->
<endpoint address="" binding="basicHttpBinding" contract="VegasWebServiceLibrary.IVegasService" bindingConfiguration="NewBinding0"
>
<!--
Upon deployment, the following identity element should be removed or replaced to reflect the
identity under which the deployed service runs. If removed, WCF will infer an appropriate identity
automatically.
-->
</endpoint>
<!-- Metadata Endpoints -->
<!-- The Metadata Exchange endpoint is used by the service to describe itself to clients. -->
<!-- This endpoint does not use a secure binding and should be secured or removed before deployment -->
<endpoint address="mex" binding="mexHttpBinding" contract="IMetadataExchange"/>
</service>
</services>
<behaviors>
<serviceBehaviors>
<behavior name="VegasWebServiceLibrary.Service1Behavior">
<!-- To avoid disclosing metadata information,
set the value below to false and remove the metadata endpoint above before deployment -->
<serviceMetadata httpGetEnabled="True"/>
<!-- To receive exception details in faults for debugging purposes,
set the value below to true. Set to false before deployment
to avoid disclosing exception information -->
<serviceDebug includeExceptionDetailInFaults="False" />
</behavior>
</serviceBehaviors>
</behaviors>
</system.serviceModel>
But I got ProtocolException saying that: Content Type application/soap+xml; charset=utf-8 has not been handled by service http://11.11.11.11:1111. Client's and server's binding may not be correct.

Could you please help me in any way? Thank you in advance